Lifecycle Marketing Manager
Company: VirtualVocations
Location: Vista
Posted on: May 26, 2025
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Job Description:
A company is looking for a Lifecycle Marketing Manager
(Remote).
Key Responsibilities
Develop and execute targeted, multi-channel lead nurture and
lifecycle marketing campaigns
Optimize customer lifecycle stages including onboarding, adoption,
retention, and expansion
Collaborate with cross-functional teams to align lifecycle
communications with business objectives
Required Qualifications
5 years of experience in lifecycle marketing or similar roles in
B2B SaaS
Hands-on experience with CRM (Salesforce) and Marketing Automation
(HubSpot)
Demonstrated success in metrics-driven multi-channel lifecycle
campaigns
Experience in high-growth SaaS environments
Strong project management skills with the ability to manage
multiple initiatives
Keywords: VirtualVocations, Upland , Lifecycle Marketing Manager, Advertising , Vista, California
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