Social Media Manager (Dr. Pimple Popper)

Company: Skin PS Brands
Location: Upland
Posted on: June 15, 2022

Job Description:

Social Media Manager (Dr. Pimple Popper) Location: Upland, CA Job Description: Dr. Pimple Popper, an internationally recognized digital media brand, has an exciting opportunity for a talented, experienced Social Media Manager to join our fast-growing company. This position will be responsible for driving the growth, development, execution, engagement, and measurement of multi-platform social strategies for the Dr. Pimple Popper brand. The ideal candidate is passionate about dermatology, all things popping and has heavy experience creating on-brand social content to strategically drive consideration, engagement, sales, and loyalty. Additionally, this candidate will be highly analytical, results-driven, and able to translate data into actionable insights and strategies. Key Responsibilities: Community Growth & Engagement Create daily content following brand style and voice that encourages follower engagement and consumer conversion. Closely partner with Customer Service and Brand Manager to respond and address customer concerns/feedback. Monitor trends in social media channels, tools, and metrics and appropriately apply that knowledge to increase the effectiveness of the program. Content Strategy & Development Develop and implement creative and highly measurable social media programs and campaigns, with user engagement and experience in mind that aligns with Dr. Pimple Popper digital strategies. Understand social analytics and how that impacts visual direction for each channel. Staying up to date with social platform trends (i.e. Tik Tok/Reels/Shorts) and constantly experimenting, evaluating, and pivoting to increase brand awareness and drive user engagement. Influencer Partnerships Partner with internal team --- working hand-in-hand with Brand Manager and Dr. Sandra Lee to develop and maintain relationships with media influencers, platform partners and key bloggers. Skills & Experience: BS/BA required; or equivalent work experience 5 digital marketing experience; Minimum of 3-5 years focused on social media. Mastery in and passion for all social media channels. Experience acting as a social media thought leader influencing senior executives and gaining buy-in. Proven experience leading the creation and implementation of digital/social media campaigns. Proven experience managing paid social budgets in an efficient manner on major platforms. Able to demonstrate how social campaigns deliver impact to broader business and marketing objectives. Keen eye for aesthetics, branding, and photography. Strong emphasis on Photoshop and Video Editing for Social Media. Adobe Creative Suite. Strong writing skills. Ability to interpret data using established analytic/reporting tools to create actionable social marketing programs. Ability to manage several projects simultaneously and remain calm under pressure. About Dr. Pimple Popper: The Dr. Pimple Popper brand is a digital media brand developed by world-renowned, board-certified dermatologist Dr. Sandra Lee, that sets out to promote the practice of dermatology and to educate and advise the masses on proper skin care and dermatological procedures. As of October 2021 the Dr. Pimple Popper channel has amassed over 7.2 million subscribers and over 1.8 billion views. Digital reach for the Dr. Pimple Popper brands exceeds 20 million including the drpimplepopper Instagram account with over 4.4 million followers and Tiktok account with over 10 million followers.

Keywords: Skin PS Brands, Upland , Social Media Manager (Dr. Pimple Popper), Executive , Upland, California