Campaign Performance Analyst
Company: VirtualVocations
Location: Vista
Posted on: May 24, 2025
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Job Description:
A company is looking for a Campaign Performance Lead who is
responsible for analyzing and reporting on marketing campaigns to
ensure optimal performance and return on investment.
Key Responsibilities
Analyze digital marketing campaigns across various channels using
GA4 and other analytics platforms
Configure and monitor GA4 properties to track key performance
indicators (KPIs) and campaign success
Create detailed reports and dashboards from GA4 data to provide
actionable insights for campaign optimization
Qualifications
Bachelor's Degree with 3+ years of experience in digital marketing
analytics, focusing on campaign analysis and GA4 implementation
Experience with Google Tag Manager (GTM) for accurate data
collection
Familiarity with analytics tools such as Google Ads and Facebook
Analytics
Established background in data analysis with proficiency in tools
like SQL, Tableau, and Excel
Experience with automation tools such as Google Data Studio or
Power BI
Keywords: VirtualVocations, Upland , Campaign Performance Analyst, Professions , Vista, California
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